Getting customers to make a decision on the web can be a challenge. I usually start by asking clients to provide three photos of the rooms like the “feel” of three rooms and they do not like. Be sure to explain what you mean by “feel” of a room, as clients often an obstacle, as they may like the feel of a room, but not like the bedside table. Explain that there are space in a magazine is likely to be what they consider perfect, and that is why you are designing a room for them.
Take notes when explaining the reasons why they like certain rooms and why not do like everyone else. When working with a couple, usually I ask them both to participate in this exercise so that you understand their differences. Then they can study the pictures to understand the mood you are both trying to accomplish. Spouses may be reluctant, so try to clarify the mood to joke with them. “Rosa and flyers that is!” Usually change their minds. Then I get serious again and explain what I want to make both happy and the house must represent a sanctuary for them.
Taking into account both ideas is important for a couple because they are spending money and want to be represented in the design. Some men choose to dazzle with their wives and do not really want to participate. Then you have the opposite type of man who does not trust his wife decide anything, number one because it is the opposite of his style and number two because they only trust a professional. Also, I had the reverse, where the man has all the style and the wife knows!
After understanding the use of the room and the desired mood or feeling that they want to do, the fabric selection becomes much easier. My next step is to understand our color scheme and then find out if you are partial to employers. If you would like pattern on their fabric or are asking me to work with something with a pattern, like a carpet of antiques or art bold, this must be determined before the choice of fabrics. If you like pattern then drive to determine if these are small patterns, big patterns, graphics, flowers, etc.
Once you’ve locked in a pattern, then decide on the color scheme. Often this is a good time to make your customers a design center or fabric store. Collect their samples and discuss with customers will help you listen to your feedback and help them be more critical of what they like. This process usually flows quite well if kept in the way of living for those purchases. If they chose a monochromatic color scheme with textures and patterns that do not, but then the husband yelling for your shopping stamping the wool houndstooth black and white would be perfect for the couch, what should you do? First, visit the wife! If she is mortified then discuss using it as an accent or use of fabric in his lair. If she is very upset and nothing has been purchased, ask two are comfortable with the change of plan.
Generally, once you have reached this point with the desired look on your photos, end up returning to their monochromatic scheme or the original decision. Keep on track – no silk in the kitchen, chairs when they have three young children. This simply does not work because the stain, break and must be replaced every three months. If they persist, note the bill does not agree with this idea. I know that sounds harsh, but in three months when the kitchen chair fabric looks horrible, I think I’ll forget you disagreed and asked why they were allowed to do this if you are a professional!
For example, sometimes a professional is called in a couple because you disagree. Study of the photos that are working to make their decisions. Sometimes, the only difference is the color and can reach a compromise. I had a couple who called me because he had lived in their new home empty for a year because every time you purchase fought. Called to another interior designer who only agreed to her husband. The wife was shot. They called me and started my process of having to collect pictures and explain why each chose their photos in particular. The husband enjoyed very clean lines, a bit retro. The wife loved color and leaning toward ornate wood carvings. What to do? First, his home in southern Florida was Mediterranean, with arched doorways. They had bought the house in a very exclusive and really cared about social status. While they were talking to me this was evident. Thus, the fun begins!
I told the husband that the hard lines of ultra modern style would clash with the curves of her Mediterranean home. She smiled. Then it was his turn. She was actually a little too ornate and working against the particular style of home typical of the Mediterranean. In addition, fabrics and colors were too heavy for the tropical climate of southern Florida. I reminded him that his goal for the feeling of the room was light and the breeze. What I forgot to say is that after meeting with them I went and met all the examples as possible of what he was trying to explain to them. This is known as “ammunition.” I returned home and explained that, while their pictures were helpful, that I needed to talk about their desired goals. I used the photos I had chosen as a tool to explain the problems. In my previous visit, I had heard them talk about their rooms and this time I presented photos shared by both of their tastes. The rooms he showed them ease up on the patterns he had chosen and kept clean lines for the gentleman. I was able to bring fabric samples with me that they both enjoyed and pictures of lamps and furniture that works for both. joined his wife’s love of the ornate interact using a lamp and carpet, and maintenance of the beautiful clean lines and solid colors in furniture to please the husband. This was a very happy ending.
The questions below are also useful as a starting point. I have had clients with $ 24 million households start with this method, the choice of three photos they like and three that do not like. This may sound silly, but what a great way to get inside their heads! You are there to please and explain that the sooner you come to making less money they will spend their time and expertise. After more than 20 years in this industry have not found another system that has helped me more. If customers choose brightly colored rooms with large graphics and hate rooms are soft monochromatic color palettes, what do we know this? You could say that are traditional and the photo that show is eclectic. You are professional and who are its puzzles. Its aim is to fit all the puzzle pieces andend with a very satisfied customer, with all pieces of the puzzle in place.